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FACT BRIEF

Did youth sports get more expensive between 2018 and 2024?

By Kate Reynolds on 01/16/2026

Yes.

The amount of money the average American family spent on one child’s sports team significantly increased from 2018 to 2024, rising from $693 to $1,016. 

Project Play, an initiative of the Aspen Institute think tank that collected the data, attributed increasing costs to inflation and to families’ eagerness to participate in sports after the pandemic shutdowns. 

According to UNLV professor Chris Kearney, the trend is also due to cultural shifts, which have made participating in sports a strong activity on college applicants’ resumes. This, in turn, has made students and families more willing to spend money on it.

In 2024 and 2018, the earliest year for which data was available, the greatest share of sports’ costs were travel related. 

In 2024, the second-greatest cost was team registration fees. In 2018, registration fees were not as prominent – parents spent more on equipment and sports lessons instead.

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